I always dreamed about owning my own business, but really didn’t know if it was possible for me. Through the years, I suppressed the creative side of me, but deep down it was begging to come to life. It was while working towards a business degree that I finally felt like I could do this – so I just did!
Growing up in rural Florida, where I currently live, I developed a love of the outdoors at a very young age. Conditions here for outdoor activities are near-perfect year round – it’s amazing!
When I discovered cycling almost 20 years ago, it was a perfect fit for me. Sometimes I can’t choose between a smooth road ride, a mountain bike shred session, or a gravel adventure.
My love of the sport grew into creating a business designed around women’s fashion and the special bond we share riding together. We all ride for different reasons, and the connections we make along the way are as important as the ride itself. That’s why our motto is: Share your experiences, laugh with friends, inspire others, and ride!
This exciting new brand promises to bring stylish patterns and bold colors based around superior quality fabrics and fit. Each garment is designed to give you the style and comfort you’ve been missing. Looking and feeling great should go hand in hand.
This venture would not have been possible without the support of my husband and my wonderful friends that support and inspire me every day.
From Julie Pitts, owner and founder of Jules Threads